Is the church that you are a part worthy enough to risk your reputation on? Would you dare to invite a trusted friend to go to worship with you? If not, I want to know why. I will do what I can to fix it.
Contrary to popular belief, church growth is not dependent on excellent marketing skills, numerous promotional gadgets or waves of advertisments. Those things are good to be sure and can help. But the number one reason that churches grow is that:
#1 - The church does church well enough for established members to invite a trusted friend;
#2 - The trusted friend is invited and attends one event or worship service
#3 - The church does hospitality well enough to help the trusted friend to feel welcome.
#4 - The church is authentic and relevant enough for the trusted friend to continue attending and become an established member;
#5 - see #1
One-on-one invitation is clearly the largest reason churches grow. How many friends have you invited to come attend? Were you willing to go to great lengths like actually picking them up for church and then sit with them and introduce them to people?
Additionally, is the church equipped to do excellent visitor follow-up that is welcoming but not overbearing? One of the key components to church growth is a strong hospitality program (commercial for September 27th). But the most important is for the church to be authentic and relevant for everyone involved.
I invite you to invite, but only if the church is worthy enough for you to risk your repuation. If it isn't, I want to know why. I'll do what I can to fix it.
Wednesday, September 16, 2009
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